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Creating excellent content for the website is half the trouble, but how do you make it readable? After all, there are more than a hundred ways (legal and not entirely legal) to bring the user to the website, but only a fascinating text can make them read something. Ordinary visitors should easily read your content…

There is a new breed of cookie monster on the loose. It is neither cute nor friendly, much like the blue creature from Sesame Street. It roams the internet to steal session cookies and gain access to your account. If it breaches your account, it can cause financial or corporate havoc. It’s also available as…

ABM (Account-Based Marketing) and inbound marketing are two powerful strategies that can help businesses generate leads and drive revenue growth. But, when combined, these strategies can become even more effective. By aligning ABM and inbound marketing, you can create a holistic approach to lead generation that targets the right accounts and individuals while also providing…

Over the past decade, we’ve seen a fundamental change in how we approach customer service. The customer experience management market is expected to reach $14.9bn by 2025, according to the MarketsandMarkets report.  Businesses now operate 24/7, providing ubiquitous accessibility and convenience. Users can manage transactions from any device and any location. But the more transactions…

In the ever-changing business landscape, staying ahead of the competition requires a comprehensive understanding of the latest technologies and their related benefits. With increased automation in factories, this has become even more necessary to ensure efficient production lines and cost savings. Express Factory is at the forefront of modernizing production lines with cutting-edge technology solutions.…

To address the global trash crisis, poor air quality, and rising temperatures, waste must be repurposed instead of being seen as a problem. No matter how big or small, every business produces waste during the course of its activities. Business waste, or industrial, commercial, or trade waste, can be described as any resulting waste product.…

It’s no secret that remote work is on the rise. But, as with any new practice, it can be hard for employees to get settled. This is especially true if you’re a brand new company, or have only recently begun allowing remote workers to join your team. That’s where onboarding comes in: It’s a critical…

7 Effective Tips for Onboarding Remote Employees It’s no secret that remote work is on the rise. But, as with any new practice, it can be hard for employees to get settled. This is especially true if you’re a brand new company, or have only recently begun allowing remote workers to join your team. That’s…

Although remote working has grown in popularity recently, over a third of hybrid workers are unhappy with their company’s efforts to protect their wellbeing as they work alone at home. By creating a robust remote work policy and maintaining strong communication links, managers can help employees to remain productive while working remotely. However, as well…

Any business, whether a brand-new start-up or an enormous corporation, needs cybersecurity. It’s essential. It’s about protecting your business, customers, clients, and employees. With good cybersecurity defenses, you can rest assured that your company’s data stays protected no matter what. The question is, what defines good cybersecurity, and is yours up to scratch? Many businesses…